In this Issue: July 2012

Summer Fun With BadgerLink  •  BadgerLink Updates in EbscoHost  •  New WLA Website  •  Libraries Move Communities Forward  •  Library e-Users Are Active Readers  •  Technology  •  Training  •  Links  •  Reflection

Current Events

August 23 Merlin Consortium Meeting, 10:00, NWLS
August 30 Library Directors Meeting, 10:00-2:30 NWLS 
September 19 NWLS Workshop, NWLS:
     •  10:00-11:45 Children's Services Roundtable 
     •  12:30 - 3:30 The Wakanheza Project  
October 3 NWLS Workshop: Kids, Teens and Technology, 10:00-2:00, NWLS

Current News

Summer Fun With BadgerLink

Summer Learning Loss
Studies show that children who participate in public library summer reading programs score higher on reading achievement tests at the beginning of the next school year.

Summer Reading Incentive Programs
Reading just 4-6 books over the summer helps readers maintain their skills, and reading 10-20 helps readers improve their skills. Summer reading incentive programs at public libraries provide a variety of enriching activities at no or very low cost to library patrons. Art, music, hands on science, and storytelling programs engage young minds and accommodate diverse learners and learning styles. Many summer reading programs also offer adult programming.

Explore BadgerLink
Visit BadgerLink for online learning games and modules, book recommendations, and information. BadgerLink is available to all Wisconsin residents and is accessible from home, work, and from libraries of all types!

Enjoy Encyclopedia Britannica Games
Visit Encyclopædia Britannica for great articles and the Learning Zone of fun games that help kids (ages 4-7) learn. Educational games are also available in the “Learning Materials” section of Elementary School Edition, Middle School Edition, and High School Edition. Encyclopædia Britannica is also available on mobile devices!

Build Skills with LearningExpress
LearningExpress Library provides test preparation and skill building for children, teens, and adults. Kids can practice their math skills, learn about grammar, prepare for the SAT or ACT, practice for AP tests, and more!

NoveList Reading Tips
NoveList and NoveList K-8 provide book recommendations, book lists, and book discussion guides for fiction books. Find what book you want to read next!

TeachingBooks Audio and Video Recordings
TeachingBooks provides multimedia for K-12 books. Videos of your favorite authors, book trailers, audio book sections read by the author, book lists and book discussion guides.

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BadgerLink Updates in EbscoHost

The EBSCOhost Curriculum module in BadgerLink has been updated to include Curriculum Standards, including Common Core Standards, in the following interfaces:

• Student Research Center (Teacher Resources section)
• Kids Search (Teachers Resources section)
• Searchasaurus (Teachers Resources section)
• History Reference Center (Reference Shelf feature area)
• Science Reference Center (Reference Shelf feature area)

The Curriculum Standards module contains over 1,050 standards aligned to the curriculum for specific U.S. states and U.S. Common Core. For details on how best to use the Curriculum Standards application, please review this FAQ: How to use the Curriculum Standards Application.

The Common Core Standards and Common Core correlated materials are also available in and Encyclopædia Britannica. Please visit BadgerLink’s Training page to learn more about how BadgerLink can be used in the classroom!

Questions about Badgerlink can be submitted using the BadgerLink Technical Support Request Form:

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New WLA Website

The Wisconsin Library Association website has been redesigned with a Joomla open-source content management system to make updates easier. New features include:
  • a new blog
  • improvements in the overall display and usability
  • new sections on careers and marketing
  • help search box
  • improved organization
  • improved integration with MyWLA
More improvements and features will be added in the coming months.

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Libraries Move Communities Forward

Words, images, and ideas outpace the flow of materials, an accelerating global trend that expands opportunities and choices for individuals and slows threats from the world's production and consumption systems that are no longer efficient, affordable, and sustainable. Libraries are in position to help communities transition to sustainability and thrive in an emerging information society.

In these times of radical change librarians are reaching out to help people access critical library services. As information, education, business and public services move to the virtual and interactive digital environment, victims of change can turn to their library to integrate with new technology and develop the career, financial, health and educational enrichment they need. Library closures popular among politicians risk disenfranchising large populations of the poor, the unemployed, and the citizens without access to technology and the means to be informed and engaged. The days of traditional books may be numbered but methods for interacting with information continue to evolve, and the need to access information continues to escalate.

Across the nation libraries reported high demand for broadband access, digital literacy skills training,  WiFi, e-books, electronic databases, communication technology, online continuing education resources, and mobile technology applications to enhance access to library services. Services for job seekers was reported by The 2012 Public Library Funding & Technology Access Study as the most important public Internet service for the third consecutive year, and the demand for assistance with e-government services continues to rise as agencies eliminate print forms for Social Security, Medicare, court petitions, and W-2 forms.

The modern American public library serves many people and a broad range of needs with spaces for reading, learning, youth activities, technology stations, research and history, art exhibitions, meetings, concerts, and movies. Collaborative digitization projects are producing books, exhibits of scanned photographs, correspondence, newspapers, music and video. Libraries are now reinventing themselves as collaborative spaces for events, training, and innovation guided by the medium of expression and creation versus consumption. Self-publishing is the biggest emerging market, and libraries acquiring the means of building, production and management of e-publishing platforms will introduce local writers to a publishing environment of new audiences.

Communities have a tremendous resource in public libraries. A large network of library services offer everyone unbiased access to information in a variety of formats often involving partnerships that reinforce community support for youth as well as for diverse and underserved populations with special needs. By helping your library evolve as a community anchor, cultural destination, and educational partner you help your community thrive in the constantly shifting world.

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Library e-Users are Active Readers

Library card holders are more likely to be Internet users and own and use digital devices than those who don’t have cards, and active library Internet users prefer an on-site library visit to an online one. Recently the American Library Association released a report on "Libraries, Patron, and e-books" and Library Journal reported on "Library Websites and Virtual Services," both showing a growing number of library users are using a variety of platforms to connect with their libraries online. According to the reports,

active library e-users
  • borrow more media and place more holds than active readers
  • are just as likely to engage in library programs and services as active readers
  • currently represent 25% of the active readers
active ebook users
  • read more than active readers
  • reported positive feedback on the selection of library ebooks
  • often encounter wait lists, unavailable titles or incompatible file formats
  • purchase ebooks
The studies reveal that only 12% of Americans are aware of library ebooks, and that library websites in general need to provide easier access to basic library information. To be relevant, libraries are working hard to meet the growing expectations and needs of active e-users by adopting mobile devices and digital technology to improve processes and systems, to make services more efficient and to effectively connect the public with a network of global information and local resources.

Support eBooks for Libraries

Some publishers have limited your library ebook choices. You can sign a petition to encourage publishers to work with libraries to:

  • Provide digital content to libraries
  • Allow libraries to have access to books in all formats
  • Develop a business model that allows publishers and authors to thrive while ensuring that libraries can continue to serve readers and build collections for our communities



Digital Inspiration - Discover useful websites and web technologies, such as learning how to embed almost anything in your website, including videos, audio, calendars, presentations, and more.

Google Drive for iOS - Google Drive, formerly known as Google Docs is now available for iPhone and iPad as well as PC and Mac, Chrome OS, and Android devices. (visit for more information)

Website Cookies - Common Craft explains what browser cookies are and the role they play in making your surfing experience convenient.

Snaggy - Snaggy is a web-based tool for creating screen captures you can edit with drawing, typing, and highlighting. A custom url is assigned for sharing your image with others.

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Teen Literature Update 2012 - Michael Cart, a nationally known expert in the field of young adult literature identifies new trends and the best new titles and resources for Young Adult collection development in his archived presentation for Infopeople.

Engaging Volunteers During Difficult Economic Times - Insights into planning a volunteer program and working effectively with volunteers using time saving tools are included in this archived Infopeople presentation (includes slides, handouts).

Developing and Maintaining e-Reader Policies and Procedures for Libraries - A variety of resources for serving patrons with gadgets including e-readers are available from this archived WebJunction webinar (includes audio, slides and discussion thread, and many resources from public libraries.)

Library Customer Service - WebJunction provides news, webinars, documents and articles on building a positive customer service environment that meets the constantly changing needs of the community. Includes news, webinars, documents and articles.

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Bookshare - Bookshare is a free online library of digital books for people with print disabilities. Members download books, textbooks and newspapers in a compressed, encrypted file and read the material using adaptive technology. Training resources and quick guides are available for finding books and using assistive technology applications.

Web Search Strategies - Commoncraft explains best practices for getting the right results from Web searches. Also check out Daniel Russells search tips.

Wolfram - A knowledge search engine for making all systematic knowledge computable and accessible to everyone.

Marketplace Whiteboard - American Public Media offers a series of videos explaining economic issues and topics currently in the news.

FindTheBest - Comparison charts for everything from bottled water to assisted living facilities.

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There are many little ways to enlarge your child's world. Love of books is the best of all.
- Jacqueline Kennedy


For subscription services or to submit an article for streams contact Marsha at NWLS: 682-2365 ext. 18 or email Marsha Sorensen

NWLS: 3200 E. Lake Shore Dr. • Ashland, WI 54806 
Phone: (715) 682-2365 • Web: 
Serving libraries in Ashland, Bayfield, Burnett, Douglas, Iron, Sawyer, Vilas and Washburn Counties.