Marketing Tools

Marketing plan template

Based on Kathy Dempsey’s “Cycle of True Marketing,” a state-wide public library system marketing cohort has drafted a marketing plan template that any library of any size can model and adapt.

The template includes:

  • A customizable marketing framework that can be adapted to suit a library’s unique needs and community
  • A sample marketing plan, budget, and calendar guides
  • Links to resources that expand on the information presented

Download the template.

Webinar Recording: Introducing the template. February 2020.

Other marketing tools

Northern Waters Library Service
3200 Lakeshore Dr E
Ashland, WI 54806

+1 (715) 682 2365
+1 (800) 228 5684

Hours:
Monday-Friday
8:00-4:00

NWLS